Content marketing is the turn of events and conveyance of applicable, helpful substance — websites, blogs, white papers, social media posts, emails, videos, and such — to current and expected clients. Whenever it's done well, this content conveys ability and clarifies that an organization esteems individuals to whom it sells.
Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience — and, ultimately, to drive profitable customer action.
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